Pavlov's dog and modern dating: "You have a Match!"

Do you ever hear that ping, ring, or twing on your phone that tells you you've received a new text or online dating match...and immediately your heart jumps? Can you feel the adrenaline coursing though your body?

For those of you who are engaged in the world of today's dating world, there is a phenomenon that you likely experience, but perhaps don't know about called Classical Conditioning or more commonly known as "Pavlov's Dog".

It's a pretty interesting phenomena that explains why you start to crave the sound your phone makes when you get a new match or message.

Quick video explains it really well -

Getting a new match or message is exciting stuff and our brains absolutely love the chemical release it gets when you have a new match or message. See for yourself the next time you hear that sound.